Wide Format Innovation
SIHL: Reimagining the Swatch Book
One of our favorite examples is our work with SIHL, a leading wide-format media manufacturer. We reimagined their branding and marketing guides by creating four swatch books that felt more like art than technical samples.
Storyboards, pencil sketches, and vibrant full-color overlays showcased how their products perform with Solvent, Latex, Aqueous, and UV inks. Used in everything from trade show displays to wall graphics, these guides transformed product education into a creative experience.




