Nowadays, everyone wants to stretch their marketing dollars, but we all want the best results, too. The good news is, you can do both! Here are five tips for budget-conscious marketers that will save you money and boost your results simultaneously!
Want Better Results? Include Direct Mail
Make Your Content Sizzle Like the Summer Heat!
The Imperative for Enhanced Content Marketing in B2B Sales
Five USPS Tips for Foolproof Direct Mail
Promoting Sustainability? You've Got to Back It Up
Sustainable Printing Is More Than Recycled Paper
5 Situations Where Print Media Outshines Digital
How to Write Marketing Copy That Motivates!
Whether you're creating an advertisement, a direct mail piece, or website content, compelling marketing copy can capture attention, evoke emotion, and, ultimately, drive sales. To achieve this, marketers often tap into six primary motivators that resonate with consumers deeply and personally. Let's take a look.
Curbing Customer Churn: 4 Key Strategies
Is Personalized Print Over-Hyped?
We hear a lot about personalized printing—addressing recipients by name and tailoring the content based on what you know about them. This approach takes additional time and expense, including refining and analyzing marketing databases, creating customer profiles, and developing messaging for personalized communications. Does it make a difference?